The anti-steroid campaign “Don’t Be An Asterisk” will be called “Play Asterisk Free”

“Don’t Be An Asterisk” anti-steroid campaign was organized to teach people about intake of steroids, about dangerous things connected with performance-enhancing drugs within and outsides sports in order to promote ceasing administrating these medicines.
But this campaign was in negligence during certain period of time. The United States Olympic Committee (USOC) and Ad Council decided to restart activities of this campaign. It was made a decision to create a new gateway page for the website and to alter the name from the “Don’t Be an Asterisk” to the “Play Asterisk Free”.
The new website for “Play Asterisk Free” has links and leads to the original “Don’t Be Asterisk” which has remained unmodified for more than 2 years. This site encourages the visitors to enter another new page that is on Facebook. So, they can play asterisk free there. The same page will be established on Twitter with the same name “Play Asterisk Free”. So, the popular social media will promote spreading the messages of the campaign.
The initial site DontBeAnAsterisk.com includes an interactive soccer game. Players have to score goals avoiding the asterisks. The asterisks represent anabolic steroids. If the interactive soccer players don’t avoid the asterisks, their bodies become much more muscular.
Although the game has been created to teach children that steroids are unsafe, the results are turned to be opposite. Children find it funny to fail avoiding asterisks and to see how muscles of the interactive players become significantly enhanced. Although this game is still available on the website, it is unlikely that it can teach kids that steroids should not be used.
The chief purpose of this campaign is to teach kids that a user of steroids isn’t a trustful person; he\she is “fake”, a “joke” and a “poser”.